Peninsula Road
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Peninsula Road Advisory Services

We are Advisors to Owners

 

Sound Advice for Owners at a Crossroads

Peninsula Road is a boutique advisory firm focused on helping founders and family business owners make confident decisions about what comes next.

We advise on business sales, capital raises, succession planning, and shareholder transitions, always with an owner-first perspective. Whether planning a complete exit, raising growth capital, or navigating a generational handoff, we offer clear, independent advice tailored to your goals.

Our work is hands-on, strategic, and grounded in real-world experience. We help you think clearly and act decisively.

What Can We Do For You

All Services

Explore our full scope — including business sales, capital strategy, shareholder transitions, and succession planning.

All Services

Raise Growth Capital

Secure the capital you need to grow, without giving up control or flexibility.

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Sell your Business

Plan and execute a full or partial sale, with clarity on valuation, structure, and confident negotiation.

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Plan your Succession

Design a transition plan that protects your legacy and supports the next generation of leadership.

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Thinking Through the Big Stuff

We write about the decisions that shape what comes next: selling, succession, capital, and everything in between. It’s not theory. It’s what we talk about with business owners every day.
M&A Fees, Selling a Business, M&A Advisory, Success Fee, Work Fee, Strategic Sale, M&A Process
What Does an M&A Advisor Really Cost
M&A Fees, Selling a Business, M&A Advisory, Success Fee, Work Fee, Strategic Sale, M&A Process

When business owners think about selling, one of the first questions they ask is: “What will this cost me?” This article breaks down how M&A advisor fees actually work and what you’re really paying for when you hire the right partner.

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M&A Fees, Selling a Business, M&A Advisory, Success Fee, Work Fee, Strategic Sale, M&A Process
Business Valuation, Exit Planning, M&A Advisory, Owner Transition, Private Company Sale, EBITDA Multiples
What Is My Business Really Worth?
Business Valuation, Exit Planning, M&A Advisory, Owner Transition, Private Company Sale, EBITDA Multiples

Valuation isn’t just about earnings, it’s about how a buyer sees the next five years. In this article, we break down what actually drives value and why comparing your business to someone else’s “multiple” can lead you astray.

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Business Valuation, Exit Planning, M&A Advisory, Owner Transition, Private Company Sale, EBITDA Multiples
Exit Planning, Selling a Business, Emotional Readiness, Life After Sale, Business Owner Advice, Preparing to Sell, Succession Planning, Peninsula Road Insights
Letting Go Emotionally: The #1 Challenge When Selling Your Business
Exit Planning, Selling a Business, Emotional Readiness, Life After Sale, Business Owner Advice, Preparing to Sell, Succession Planning, Peninsula Road Insights

When we asked business owners about their biggest challenge in selling, 60% said it’s the emotional hurdle of letting go. In this article, we explore why it’s so difficult to step away — and how to prepare yourself for this inevitable part of the journey

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Exit Planning, Selling a Business, Emotional Readiness, Life After Sale, Business Owner Advice, Preparing to Sell, Succession Planning, Peninsula Road Insights
Preparing to Sell, M&A, M&A Process, Family Business
Preparing Your Business for Sale: What Every Owner Should Know
Preparing to Sell, M&A, M&A Process, Family Business

Preparing your business for sale isn’t just about finding a buyer—it’s about setting the stage for a successful transaction. From financial cleanup to operational improvements and legal readiness, these steps will help you maximize value and ensure a smooth sale.

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Preparing to Sell, M&A, M&A Process, Family Business
M&A, Family Business, Transitions, Transactions, Advisors, Preparing to Sell, Selling a Business, M&A Process
Demystifying the M&A Process: A Step-by-Step Guide for Business Owners
M&A, Family Business, Transitions, Transactions, Advisors, Preparing to Sell, Selling a Business, M&A Process

Selling your business can feel overwhelming, but the M&A process doesn’t have to be a mystery. This guide breaks down each stage, offering practical tips to help you prepare, negotiate, and achieve a successful transaction

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M&A, Family Business, Transitions, Transactions, Advisors, Preparing to Sell, Selling a Business, M&A Process
M&A, Family Business, Transitions, Preparing to Sell, Selling a Business
Understanding and Mitigating Key Man Risk
M&A, Family Business, Transitions, Preparing to Sell, Selling a Business

Mitigate key man risk to boost your business’s value and ensure a smooth, profitable sale.

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M&A, Family Business, Transitions, Preparing to Sell, Selling a Business

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